THE LAUNCH: BORCHETTA'S BRAINCHILD GOES WIDE
Published: February 22, 2018
Scott Borchetta’s Big Machine Label Group and Bell Media have jointly announced that Sony Pictures Television will distribute their new music-TV format The Launch worldwide, excluding Canada. The inaugural season of The Launch debuted at #1 in its timeslot on CTV and delivered a series of consecutive weekly top ratings. The series’ original songs have already surpassed 4m streams worldwide.