Another Day, Another Beautiful Kiko ASICS Sneaker

Published: April 26, 2024

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Ever since Kiko Kostadinov first partnered with ASICS back in 2020, he’s dropped nothin’ but bangers.

From his ASICS Gel-Quantum Zientzia and Gel-Quantum sneakers earlier this year to his recently launched Novalis ASICS sub-brand, Kiko clearly has a knack for designing stellar-looking sneakers.

That said, the Bulgarian designer’s latest ASICS collaboration, previewed by French retailer Le Labo, is up there with some of his finest-looking shoes yet, as he prepares to drop two takes on ASICS’ US5-S sneaker.

Dressed in “Kinetic Green” and blue colors, Kostadinov’s US5-S, which drop on May 10, are typically fashion-forward and futuristic-looking, although just as functional as we’ve come to expect of both Kiko and ASICS.

This recipe of aesthetically pleasing yet functional designs has been at the heart of Kiko’s ASICS success thus far, and clearly something that’s set to continue.

It’s worth noting that these aren’t a part of Kiko's collaborative ASICS line Novalis, but instead a part of the designer’s ASICS collaboration away from Novalis. A little confusing, I admit.

Then again, if Kiko and ASICS keep dropping sneakers as great-looking as these upcoming US5-S, I couldn’t care less where they hail from. Just get me a pair.

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