We, like many labels, have often pondered the question of why a music fan would download and use a standalone app – even from their favourite artist.
Until today, the answer ‘to get an engineering job at Jaguar Land Rover’ had never occurred to us. More fool us, because that’s exactly what’s happening with Gorillaz’ recently-launched AR app.
The app is getting a new ‘Jaguar Land Rover recruitment area’ where fans can try to assemble an electric sports-car, before trying to crack a bunch of code-breaking puzzles in an AR game.
The post Jaguar Land Rover hiring engineers via Gorillaz app appeared first on Music Ally.
