Eddie Shuler's Reveliers - Mes Cinquantes Sous - Video
PUBLISHED:  Jan 16, 2012
DESCRIPTION:
Eddie Shuler's Reveliers recorded in 1944 for Eddie's Goldband label. Shuler was born in Wrightsboro, Texas, and moved to Lake Charles in 1942 to work in an oil refinery. He played guitar with The Hackberry Ramblers before forming his own band, The All-Star Reveliers, which performed on radio station KPLC in 1945. Shuler formed Goldband Records that year, originally to record his own group, but soon diversified into releasing records by other local bands. In 1948 he began releasing records by accordionist Iry LeJeune, on a subsidiary label, Folk Star - among the first Cajun recordings released - and in 1951 The Reveliers had their own regional hit with "Ace of Love."

In the early 1950s, Shuler established the Goldband complex - including recording studio, record store, and TV store - in Lake Charles, and began recording all genres of music, including R&B, blues, country, rock and roll, swamp pop and Cajun. Hit recordings included Boozoo Chavis' "Paper in My Shoe" (1954) and the company's biggest seller, Phil Phillips' "Sea of Love" (1959). Goldband was also the first to record Dolly Parton (then 14 years old), with "Puppy Love" (1960). Other artists recording for Goldband included Rockin' Sidney, Jo-El Sonnier, and Freddy Fender.

The company thrived with Cajun regional successes through the 1960s, but changing tastes in the 1970s led to a decline in its fortunes. By the time of Shuler's death in 2005 it was the longest established independent record label.
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