shi 360

Location:
Tel Aviv, Is
Type:
Artist / Band / Musician
Genre:
Hip Hop / Rap / Soul
Site(s):
Label:
Tact Records, Emet Records
Type:
Indie
Shi 360 is a highly respected and talented rapper, songwriter, producer who is one of the first emcee’s to blow up the mic in the Middle East.
Shi 360’s music has significantly influenced the modern Israeli hip-hop music scene. Paving the way for current and aspirant Israel hip hop artists, Shi 360 has collaborated with seemingly every Israel hip hop talent.
His collaboration in the 1990's with rapper, Subliminal led to the pioneering of the TACT Record label along with the creation and growth of Middle Eastern hip hop.
Shi 360 eloquently delivers genre-defining music varying from hip hop to Middle Eastern to pop to R&B to rock. Impressively, his lyrics intertwine English, French and Hebrew versus- consciously captivating his fans on relevant political, social and personal topics. With an immense worldwide ignorance of ongoing Middle Eastern conflict, Shi 360 music often confronts these topics and continues to draw appeal within the hip hop, Jewish and Muslim fans. His message overall is one of “unity” and conscious global hip hop.
Shi 360 hit singles include “Linguistiks,” “Kabel,” “Break the Silence,” “Yasoo,” and “Tribal Dance.” His collaboration in Israel’s ground- breaking TACT All-Stars album was a commercial triumph, driven in part by the hit singles “Ha’Sod” Remix, “Peace in the Middle East,” “Tinanai” and “Rak Benadan.”
His name Shi 360 derives from his music legacy in North America and the Middle East. Starting in the underground hip hop scene in Montreal (where he spent his childhood), he was given the name SHI short for Supreme Hebrew Intelekt. He later affixed “360” to symbolize the full circle he completed by returning to his homeland.
Shi 360 continues to deliver his fans thought provoking and meaningful music, performing in hip hop venues, college tours and festivals throughout North America, Europe and the Middle East.
As accomplished as he is in the Israel Hip Hop scene, Shi 360 continues to thirst for knowledge. “Don’t be afraid to think-” he says. He currently is completing his MBA degree while continuing to create trend-setting music defining the Middle East Hip Hop world.
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