DESCRIPTION:
Taken from the Reel Cod Records release Fresh Snow-I (vinyl, cassette, digital)

"Inscrutable instrumentalists Fresh Snow announce themselves as one of Toronto's most exciting, and menacing, next-gen acts on this searing debut LP, appropriately titled I. Relentless Krautrock rhythms, zoned-out synths and horrific guitar noise with the occasional waft of creepy ambience are the quartet's stock in trade, but while most of the locomotive jams on I are of a piece sonically they explore an impressive number of novel ways to do the same thing."
Ben Rayner, Toronto Star

" Fresh Snow's (mostly) instrumental odysseys are all underpinned by precise motorik rhythms and laser-guided melodies that reflect and refract in unexpected directions: "To a Sea" begins in the Velvet Underground's gutter, but magically transports itself into Kraftwerk's space-age bachelor pad, while the melancholic, Cure-like jangle of "Saturation Complete" leads to a nerve-wracking joyride on the Autobahn."
Stuart Berman, The Grid TO

"The shorthand on Fresh Snow is that they're an instrumental, kinda post-Krautrock band -- and it's true that they like the drone and the noise in equal measure. But sandwiched between I's bookends of "French Horse Hall Of Fame" and "Saturation Complete" -- which amount to almost 30 minutes of the a glorious combination thereof -- they also get positively pop ("Helix Pass") and show off a deft touch for dreamy ambience ("Los Vientos Del Tempo") en route to a solid initial statement. It's made up of a lot of things you've heard before, but taken as the big picture, there's enough dynamics and ideas that the Fresh Snow ethos feels remarkably original."
Frank Yang, Chromewaves.net

"The improvisations comprise of compelling soundscapes that have space, rhythm and dynamics for the pieces of music to escalate into fully expansive walls of sound. The results are staggering. Across five instrumental voyages, a plethora of ideas -- encompassing an array of genres -- are fully realized by the Toronto-based group. The large sonic canvas draws from noise, psych, krautrock and indie pop, seamlessly crossing boundaries and in turn, pushing the sonic envelope."
Craig Carry, www.fracturedair.com

"Toronto instrumental band Fresh Snow's debut album works well as the soundtrack to a variety of activities: writing, reading your Twitter feed, getting pumped for a night out. (I also tried napping to it but was frightened awake by French Horse Hall Of Fame's explosive guitar squalls.) " NNNN
Carla Gillis, NOW Magazine


"(BMX Based Tactics) is a thunderstorm of mind-fucking psych rock from Fresh Snow, embellished with trumpets, noise, and trumpet noise. After three minutes, the insanity gives way and we're left to shrivel in the darkness as the hurricane recedes into the distance."
Dan Busheikin, Chart Attack

" ...The influences are closer to krautrock, notably Neu! and Faust, and the ambient music that grew out of it. In fact, listening to those three tracks in reverse order is a little like getting a telescoped view of the evolution of an entire genre."
John Sakamoto, Anti-Hit List