DESCRIPTION:
Bob Farnsworth, President of Hummingbird Productions, gives a presentation about the power of music in advertising at the Holloywood Music in Media Interactive Conference on the Bands, Brands and Bundles of Cash panel with Del Breckenfeld, Sr. VP of Promotions and Marketing for Fender, Jennifer Lyneis, President of UE3 Promotions, and Barnard Baur as the moderator.