The Red Button

November 2007: Review in Uncut Magazine (UK)



Aug 7, 2007: Los Angeles Times - Buzz Bands: The Red Button Pops Off

"The Red Button presses all the right buttons for fans of pure pop."

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July 22, 2007: "Cruel Girl" picked by Little Steven as The Coolest

Song In The World"



-- The syndicated Little Steven's Underground Garage



"If The Red Button had been around in the '60s when I was producing, I would have signed them to EMI."

-- Norman "Hurricane" Smith, Beatles engineer (1962-1966)

    and record producer (Pink Floyd, Zombies) for EMI.



"I am utterly convinced that this is probably the finest pure power pop album since the heady days of the late 90s."

-- Kevin Mathews, Power Of Pop.



About us:



The Red Button is made up of Los Angeles-based singer-songwriters Seth Swirsky and Mike Ruekberg.



Seth has written hit songs for dozens of artists over the years ranging from Rufus Wainwright ("Instant Pleasure") to Al Green (“Love Is A Beautiful Thing”), Jane Weidlin (of The Go-Gos), Tina Turner, Taylor Dayne ("Tell it to My Heart") and many others. His solo album, Instant Pleasure, was named Best Pop Album at the 2005 L.A. Music Awards. He's also created three popular books consisting of handwritten letters from baseball players.



Mike was the writer and singer for the Minneapolis-based pop-rockers Rex Daisy, who recorded a much-admired CD for Geffen Records with producer Paul Fox (XTC). A highly, sought-after L.A. session singer and musician, Mike also wrote the soundtrack to the Indie cult film Dummy (starring Adrien Brody) which plays on cable TV frequently.



When they met in 2005, Seth and Mike discovered a shared love of melodic pop songs. So, they started writing together and 11 songs later, She’s About To Cross My Mind, was born. Almost immediately praise from the pop critics poured in. David Bash, founder of the International Pop Overthrow Music Festival said that Seth and Mike “can now wear their rightful crown as the (Peter) Holsapple and (Chris) Stamey of the new millennium”, while Goldmine Magazine’s John Borack called their songs “pop music the way God and Paul McCartney must have intended.”



Read the story behind each of the songs on She's About to Cross My Mind at

TheRedButton.net.



“This is going to be the summer soundtrack record for me. I’m sure of it.”

– Amy Lotsberg, CollectedSounds.com



Watch the video to "Cruel Girl" by The Red Button



Click the link to read an interview with The Red Button in Exclusive Magazine!