Ninjasonik's music speaks for itself and while not defined to one genre it has the ability to perhaps be just punk, just hip-hop and just pop. Derived from the not-so subtle title "hipster-sonic", a comic reference to the lifestyle of Brooklyn's innovative DIY musicians, the name Ninjasonik reveals more of the group's vision and musical taste's than they suspect.
'Ninja', a covert agent skilled in infiltration and speedy assassination refers to the group's ability to skillfully override your initial perception of all things pop, punk and hip-hop. "Sonik" the exotic booming sound created by supersonic flight refers to the musical magnitude of Ninajasonik's stylistic approach to the punk and hip-hop inspirations of Slick Rick and the Sex Pistols. Together an amalgam of harsh, fast beats, lyrically laden flows and an attitude so Brooklyn and so defiant make Ninjasonik a flavorful insertion into music's clichéd recipe.
"Ha, Ha, Ha", with its punk beats and rap flows features Brooklyn based punk/electro pop band Team Robespierre and is saturated with such personality that the maniacal laughter which characterizes the hook doesn't distract. It is perfectly modern punk, catchy and definitively Ninjasonik. A PSA on safe sex, rapped over drum kit beats gives us the group's popular single "Somebody gon get pregnant," which, while modern in its melody and message, throws us back to the playful days of Sir-Mix-A-Lot. Finally, not one to disappoint, Ninjasonik can be seen flexing their versatile muscles – sans punk, with a hip-hop twist of 'Daylight,' a playful, infectious, Billboard-charting record by their old friends, dance-pop duo, 'Matt and Kim' '.
Telli, Jah-Jah and Roofeeo are the trio behind Ninjasonik's rebellious lifestyle. Jah-Jah, a DJ turned vocalist, shaped by New York's Bronx and Brooklyn boroughs, is the eclectic figure of the group. Using inspiration from skater lifestyle and the party scene, and musical inspiration from the political attributes of hardcore punk, he brings a multi-dimensional, non-superficial energy that fuses the group's mission to their music. He exudes a personality so diverse that it sees him gracing billboards in Japan and the cover of the influential street-style book – Street Boners.
Telli, a vocalist from birth, and the group's energy source is well versed in storytelling. He is a hip-hop raconteur with a personality that radiates into his music. For him, music is not simply a passion but an addiction. Though he's worked with many artists and independent labels in the past, he's found his niche in Ninjasonik where he promotes a message of "not selling yourself short" and doing "what you feel whenever you want". His flow, while reminiscent of early hip-hop is loud and carries the artistic weight of living and breathing present-day Brooklyn.
Ninjasonik are at the helm of a noisy cultural revolution and well on their way to becoming the voice for this new musical generation. They will as the group's front man, Telli, states, "change the face of music…forever." Ninjasonik's method of fusing the old, the new and the esoteric to energize, excite, and connect with their audiences sees them, not only solely producing music, but creating a lifestyle where everyone can claim the right to be who they are, wherever they are, for as long as they want. Where taking risks stimulates creativity, where creativity breeds innovation and where innovation effects change. This is the Ninjasonik formula.
Ninjasonik's mission is clear – non-conformity and rebellion is the origin of innovation.
Their music is definite: Be what you what, when you want, how you want….
want, how you want….
