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DJ Skee & DJ Reflex Takeover Power 106 (Los Angeles)
LOS ANGELES, Calif., June 6, 2007- World-renowned DJs Skee & Reflex
have officially announced The Takeover radio show on Power 106, Los
Angeles' number one station. Launching tonight (06/06/07), listeners
can tune in every Wednesday at midnight to hear the latest in new
music alongside interviews with the biggest artists in the world.
"Reflex and Skee have their ears to the street and have cultivated
strong relationships with many of the most credible hip hop stars of
today.and tomorrow! They will keep up the great Power 106 tradition
of Hip Hop exclusives, World Premieres, and the one of a kind artist
interviews that our listeners have come to expect from Power 106!"
stated Jimmy Steal, VP of Emmis Programming/Power 106 Program
Director.
"The Takeover is a great opportunity for us to help usher in a new
era in hip hop", said DJ Reflex. "It's great that Power 106 has
recognized our movement in the streets and is allowing us to showcase
it commercially on air" explained DJ Skee.
The Take Over will officially debut tonight with guest appearances
from The Game, Snoop Dogg, E40, and more stopping by to
celebrate the launch. Check out myspace.com/TheTakeOver for more info.
About DJ Skee:
With a listening audience of over 1 million strong every week, DJ
SKEE has become known as the definitive DJ for the West Coast. From
producing hip-hop classics including the Game's infamous "300 Bars" to
consistently putting out the hottest and most listened to mixtapes in
the streets, DJ SKEE has risen to the exclusive elite upper circle of
the entertainment business. As a seasoned business person, DJ SKEE has
orchestrated the introduction and marketing campaigns for products
including the T-Mobile Sidekick, Chrysler 300C, Dodge Magnum &
Charger, and has worked with numerous Fortune 500 companies including
MTV, Nike, Philips, Playboy, Universal, Daimler-Chrysler, HBO, Jordan
Brand, MySpace, and Motorola to name a few. DJ SKEE recently launched
his newest venture, Skee.TV, a daily online & mobile television
network with a new episode every day. For more info on DJ SKEE visit
www.djskee.com or www.skee.tv.
About DJ Reflex:
DJ Reflex has been an on air "Powermixer" DJ at Power 106 for over 7
years. Starting as an intern at the radio station, his work ethic and
ear for hits helped establish him as an influential asset to the
station. He has worked on specialty radio shows with Snoop Dogg, DJ Quik,
and others. After making an impact on the LA mixtape and club scene, he
was put on air to bring is mixes to the airwaves. He backs up DJ A-Trak as
Kanye West's tour dj and also works with West on various music projects.
Reflex is also partners with Grammy award winning producer Warryn "Baby
Dubb" Campbell in My Block Inc., a company leading the way in the
development of artists and projects. Collectively they have produced songs
for Snoop Dogg, Kanye West, Common, Joi StaRR, Musiq Soulchild, Damani, Mos
Def, and more. Reflex currently travels throughout the country to dj at the
biggest clubs and events including Tom Cruise's birthday party and
more. For more info visit myspace.com/djreflex.
About Power 106:
Power 106 is the 1 Hip-Hop station in Southern California with the
most diverse listeners. Its unique radio programming keeps Power 106
consistently a top ranked radio station in Los Angeles. Sister station
to HOT 97 New York, both stations lead the way for hip hop culture in
the two biggest markets.
About Emmis Communications:
Emmis is an Indianapolis-based diversified media firm with radio
broadcasting, television broadcasting and magazine publishing
operations. Emmis owns 21 FM and 2 AM domestic radio stations serving
the nation's largest markets of New York, Los Angeles and Chicago.
