Serron King

Serron King grew up in North St. Louis, surrounded by family and music. When she wasn’t singing in church with her five brothers and sisters, or listening to the blues at her grandparents’ house, she was sitting in her father’s car outside the family home, listening to tapes of Aretha Franklin and Al Green. “But it wasn’t just black music I was into,” says this rare beauty, whose supermodel elegance belies her modest beginnings. “I loved James Taylor, Carly Simon, Carole King.” By the time Serron was twelve years old, she had begun blending these diverse musical influences into one spirited sound. In 2002, she left St. Louis for New York, where she was able to hone her St. Louis style into something more cosmopolitan—without losing her sweet, true, tough sense of self. “I don’t like to be pigeonholed,” she says with a laugh, “though people keep trying…”



Serron King is ready to break out—with fresh, spirited soul, and a fiercely independent new voice.



Manager: Dan 4 Entertainment, Dan Pearson, dan4ent@aol.com; Creative Director: Abe Gurko, ABE NYC, INC., abe@abenyc,com; Marketing: Dustin Edelhertz;

Credits: "Keep Movin' Forward," Produced by Jayd Daniels for Blockboyz Music; "Fly High and Fallin’ Out Of Love," Produced by Camus Celli; "Over and Under," Produced by Good n' Evil;

Photography: Paula Parrish paulaparrish.com; Web/Graphic Design: Marissa Kraxberger