WHAT?

Location:
New York, US
Type:
Artist / Band / Musician
Genre:
Rap / Hip Hop / Christian Rap
Site(s):
Label:
PRAISE MUSIC/TASEIS
Type:
Indie
What is talent? What is substance? WHAT? is in fact a seasoned Christian Rap group fast on the rise. Their name is an acronym meaning "What Happens after the Cross?" The energetic outfit comprises MCs Hasib McNealy as well as Choclatt, two talents who joined forces after solo careers (Choclatt topped Billboard's "Bubbling Under" chart, and Hasib had been featured in numerous national commercials). As longtime friends, Hasib later invited Choclatt to perform a song called "Shake It Up" for a Pontiac Sunfire commercial in which the two New Yorkers were featured. The chemistry bloomed and the fiery duo was born.



WHAT's debut album, Psalm 151: WeCome2PraisetheLord, followed. The project features music that bridges the gap between "Holy Hip-Hop" and traditional Gospel, while appealing to an array fans with its relatable messages. Released on Praise Music, it is designed not only entertain the flesh, but most importantly, to feed the spirit with uplifting, meaningful tunes.



This uniquely gifted group is ready and prepared to address a generation of young Christians who crave the sonic experience of today's music but not necessarily the message: "We wanted to record an album that's outside of the box. Our focus was not to preach to the choir but to reach the people in the streets by simply telling our story over music they can relate to." Those words come from rapper/producer Hasib McNealy, one shining half the gospel rap duo.



The group is currently amassing great buzz with the single and video "The Goodness" from their soon-to-be-released album Psalm 151: WeCome2PraisetheLord. On each tune fans will feel the anointing of God through the music and lyrical content. Produced primarily by Hasib, the project also features multi-platinum producers KG, Tramp and Eric Sermon, along with renowned vocalist James "D-Train" Williams.



As they tour the world, touching lives and moving crowds, the group's hope is that people from all walks of life, no matter what color or creed, will embrace this powerful music because it delivers a message of hope and exhibits powerful testimonies to go along with its memorable melodies.



The As Cute As A Button Foundation was started to assist parents of children with special needs.



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