Taylor Swift’s political post has caused a nationwide spike in voter registration

Published: October 09, 2018

Over her past decade and change in the spotlight, Taylor Swift has existed largely as an apolitical figure; a persona she shed over this past weekend in a lengthy Instagram post pleading her fans and followers (all 112 million of them, to be exact) to register to vote. Though a long time coming, Swift’s influence seems to already be incredibly apparent over the short window since the posting, according to vote.org representatives.

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I’m writing this post about the upcoming midterm elections on November 6th, in which I’ll be voting in the state of Tennessee. In the past I’ve been reluctant to publicly voice my political opinions, but due to several events in my life and in the world in the past two years, I feel very differently about that now. I always have and always will cast my vote based on which candidate will protect and fight for the human rights I believe we all deserve in this country. I believe in the fight for LGBTQ rights, and that any form of discrimination based on sexual orientation or gender is WRONG. I believe that the systemic racism we still see in this country towards people of color is terrifying, sickening and prevalent. I cannot vote for someone who will not be willing to fight for dignity for ALL Americans, no matter their skin color, gender or who they love. Running for Senate in the state of Tennessee is a woman named Marsha Blackburn. As much as I have in the past and would like to continue voting for women in office, I cannot support Marsha Blackburn. Her voting record in Congress appalls and terrifies me. She voted against equal pay for women. She voted against the Reauthorization of the Violence Against Women Act, which attempts to protect women from domestic violence, stalking, and date rape. She believes businesses have a right to refuse service to gay couples. She also believes they should not have the right to marry. These are not MY Tennessee values. I will be voting for Phil Bredesen for Senate and Jim Cooper for House of Representatives. Please, please educate yourself on the candidates running in your state and vote based on who most closely represents your values. For a lot of us, we may never find a candidate or party with whom we agree 100% on every issue, but we have to vote anyway. So many intelligent, thoughtful, self-possessed people have turned 18 in the past two years and now have the right and privilege to make their vote count. But first you need to register, which is quick and easy to do. October 9th is the LAST DAY to register to vote in the state of TN. Go to vote.org and you can find all the info. Happy Voting! 🗳😃🌈

A post shared by Taylor Swift (@taylorswift) on

In a statement to BuzzFeed, Kamari Guthrie, director of communications for vote.org, shared the inspiring fruit of T-Swift’s til-now-untapped political influence: In October, Tennessee, Swift’s voting state and the target of her message, has seen almost double the voter registrations than all of September did, with almost half of those voters registering in the 24 hours since Swift’s post. On a larger scale, Guthrie also shared that vote registration has spiked across the country, with his website noting 65,000 newly-registered voters in the same 24-hour window.

Also at the core of Taylor’s message was a condemnation of Tennessee’s Republican candidate, Marsha Blackburn, who’s anti-feminist, anti-LGBTQ agenda Swift says “appalls and terrifies me.” Swift’s newfound existence as a political force-of-nature may have its doubters – unsurprisingly mostly from the right side of things, licking their wounds from her anti-Republican message…

… But her statement – both for voting, and against Blackburn – seems to have mobilized her loud and proud fanbase, who shared online an eagerness to wield their political power:

Given this immediately-apparent influence, we hope this isn’t the last we see of the singer’s political side, especially as November’s midterm elections creep closer and closer.

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